You have been asked to go to a conference and all the right people will be there. You are excited as this is an opportunity for you to meet important contacts that might eventually lead to new business. How do you best approach a networking event and make sure that you walk away with meeting the right people?
Remember, people attend these meetings to learn, but they also go to make connections that are genuine. There is more success when you start to build a relationship with someone than thinking that you are there to sell them something. It is important that a connection is made, so when you do call at a later date, they remember you. There are 11 simple yet effective ways to network and build the relationships needed to close the business.
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